What to Give
Gifts of Appreciated Securities
Giving stocks and bonds that have increased in value provides even greater tax benefits than gifts of cash. The market value of the securities is deductible (subject to applicable limitations), and you also avoid paying capital gains tax on the appreciation.
Gifts of Closely Held Stock
In some situations, a donor may wish to make a gift of stock in a closely held corporation. If you own highly appreciated stock in a company that has significant cash reserves, this may be the best way for you to make a sizeable gift. This gift is beneficial because it allows the donor to make a gift without realizing capital gains tax on the appreciated value of the stock, and it allows the corporation to use a potentially taxable cash surplus for philanthropic purposes.
Gifts of Real Estate
A gift of real estate can consist of almost any type of property: a primary residence, a vacation home, a farm or ranch, a commercial building, subdivision lots or an undeveloped parcel. Such a gift will provide a charitable deduction for the full fair market value of the gift (subject to applicable limitations).
Through various methods of managing property and arranging for its distribution to family and others, you can minimize taxes and worries for your heirs. You may also be able to arrange a supplemental income for retirement through a charitable trust as part of your gift, or give a home while continuing to live there.
Gifts of Cash
A cash gift is always welcome and the simplest way to make a gift to WKU Public Radio is online by clicking the DONATE NOW button at the top of this page. You may also write a check to the WKU Foundation for support of WKU Public Radio.
You can learn more with the links below, talk with your financial/legal professional or contact our Director of Development for a confidential follow-up or more information.